Travel sized bottle labeled Hotel Collection on light peach background

Whether you provide personal hygiene items for free or make them available for purchase, consider the potential of making your luxury shampoos, conditioners, body lotions, and signature scents available in your gift shop. Guests can purchase them and take a piece of their memorable experience home with them, making them more likely to return to your hotel the next time they’re visiting your city.

Local artisans

Offering the work of local artists as part of your property’s gift shop yields multiple benefits. First, you’ve cultivated relationships with local small-business owners. Being a good corporate citizen ensures recommendations for stays from your fellow local business owners. Second, you’re providing your guests with unique, one-of-a-kind mementos of their travels.

You can outfit your guest rooms with items from local artisans – handmade bowls for keys and loose change, in-room mugs from a local potter, or locally-made lamps for side tables – with the opportunity to purchase items from these artists in your hotel’s gift shop.

Street-facing gift shops benefit your property by generating foot traffic from locals. If they can find unique items for themselves or as gifts, they’ve just had a positive experience with your property and word will spread. If the gift shop is this good, imagine how nice it would be to stay there.